Amidst the cowboy and Wild West craze spurred by the popularity of Yellowstone, our team traveled on commission to the eastern border of Colorado, to the the town of Burlington. Our mission was to promote travel and tourism to lesser-known communities within the state through inspiring imagery. Burlington's Kit Carson Pro Rodeo serves as a longstanding bastion of cowboy and ranch culture in the state. We utilized a documentary and editorial approach to capture and narrate this western celebration. The sights and sounds of the event are truly distinctive to this region of Colorado, where the cowboy and cowgirl spirit still reigns supreme.