Living the moment is part of our ethos here at AMP. For the Cascadia 19 campaign, Brooks wanted to lean into the foul weather, showcasing the grit, tech, and resilience of this season’s trail offerings. So we rallied out with our athletes through a bomb cyclone hammering the Southern Oregon/California border: 70-mph gusts, pounding rain, and high-elevation snow across every location. Impressive, gnarly, and exactly what the doctor ordered. FULL rowdy! Huge gratitude to the entire crew and athletes who jammed out with us on trail through the storm. We’re still drying out from this one.