Brooks - Let's Run There

Our ten-year creative partnership with the Brooks family has taken us around the globe, producing seasonal campaigns, documenting elite athletes, and even capturing the elusive 'running banana' in the wild. All of which has been created under the 'Run Happy' brand platform, known for its utopian, inclusive, and jovial vibe. Countless miles and 25 years later, Brooks is evolving their brand expression with 'Let's Run There'. This new campaign amplifies the centennial brand's dedication to providing top-tier footwear and its ongoing mission to inspire EVERY breed of runner. It aligns perfectly with the AMP vision—a true documentary-style look at the raw, unscripted love runners have for the sport. Athletes, not models. REAL, spontaneous moments. The chaos, the grind, and the pure energy of running life. Produced in Mexico City, North America's vibrant heartbeat. Here’s to another ten years with great friends!
scope of work




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